Healthcare Marketing

Digital Marketing Leverage  Strategies for 2020

Back to Home In many aspects, the healthcare industry is innovative, but marketing strategies continue to lag behind other consumer-centered industries. With HIPPA laws being closely monitored and the FDA regulating marketing efforts, it is difficult for healthcare companies to keep up with marketing advances from other sectors. That said, a recent study found that, before booking an appointment, 77 percent of patients conduct online research. Much deeper, another…

  • December 23, 2019